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Should I Use a Slider on My Website?

Sliders, or carousels, are a polarizing web design feature—loved for packing info into a compact, eye-catching space, yet criticized for tanking conversions and SEO. They keep content above the fold, showcase your brand with auto-cycling messages, and appeal to users who enjoy them. But beware: research shows low click-through rates, slower load times, and content that’s invisible to search engines. Plus, users often ignore them as ads. Weigh the pros and cons—sliders can shine or flop depending on your site’s goals.